Searching for Similar Marks Before the First Launch

A small Alberta food business imagines a cast of animated chicken wing characters with personalities of their own. Could the characters become recognizable trademarks, and what does copyright protect when drawings or animation bring them to life? This Canadian course follows the idea from its first creative expression through ownership, earlier mark searches, registration and use in wider markets. It explains how the different forms of intellectual property fit together without assuming any particular name, drawing or character has been cleared or registered. The example is fictionalized to explore the law, not to decide anyone's individual rights.